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Fundamental differences in Chinese online behaviours (Travel industry focused)

More than two years ago, I wrote the article “Major Misconceptions about getting Direct Hotel Bookings from China”. (https://www.4hoteliers.com/features/article/11092) After me publishing this article, we got validation from trusted sources like PhocusWright and SABRE that stated 91% of Chinese prefers hotels shopping via OTAs and only 9% of Chinese may book direct.

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What hotel GMs can do now to prepare for the return of Chinese travelers post COVID-19

Last week Anita shared a few post COVID-19 trends and ideas on what hotel GMs can do to get ahead of the game to welcome Chinese travelers post COVID-19. Anita decided to elaborate on her ideas and write this article.

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Is the world ready for Chinese tourists anytime soon?

This is a follow up article from my last article “Revenge Traveling will happen. The question is when?”
After I published my last article, I got a few people asking me. “Many part of China was lockdown since late January for like 2 months. They still have the money and interest to travel?” Let me give you an interesting example to explain this.

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