Rami Almoallim

The highly anticipated AlUla Desert Blaze, renowned as one of the most daring races in the region, unfolded on Saturday, 24th August, amidst the awe-inspiring landscapes of the ancient Saudi city.

TIME officially announced today the winners of its 2024 ‘World’s Greatest Places’ awards, highlighting two of AlUla’s destination offerings as remarkable places to be explored!

The oasis destination of AlUla, located in the north-west of Saudi Arabia, is launching its ‘Summer Untold’ campaign, continuing the city’s story of renewal and rejuvenation that began with the first global brand campaign, ‘Forever Revitalising,’ in February.

The ancient city of AlUla, nestled in the northwest of Saudi Arabia, invites visitors to immerse themselves in the sacred tranquillity and contemplation of Ramadan while exploring the depth of the city’s rich heritage and culture, its varied gastronomic experiences, and wholesome community activities.

Maraya, the innovative architectural gem nestled within the stunning Ashar Valley desert canyon, is emerging as the centre of classical music and opera in the region, having attracted an array of the world’s top performers ever since it opened.

AlUla Moments released details on its highly anticipated concert series running throughout the 2023/24 season, announcing three more artists who will perform live over the coming months.

The sold-out inaugural AlUla Desert Blaze, which took place on Saturday, 26th August, 2023, has been deemed a resounding success with an impressive turnout of 174 runners.