VisitScotland

New data from Booking.com, a global leader in connecting travellers with the widest choice of incredible places to stay, great things to do, and transport options, such as flights, car rentals and taxis, reveals Scotland as the top country in the UK with the highest number of most welcoming destinations in the nation.

VisitScotland is urging tourism businesses to embrace the power of digital to bring visitors to the shores. It has launched a series of webinars in partnership with Business Gateway’s DigitalBoost and, for the first time, internet giant, Google.

Scottish tourism operators have the opportunity to meet and do business with tour operators, travel agents and destination management companies in-person, at a brand-new event next Spring.

The Scottish Highlands has been named as one of National Geographic’s ‘Best of the World’ destinations for 2023.

VisitScotland launches new Witch Trail Map to mark Year of Stories 2022. Scotland’s tales of witchcraft are being marked during the Year of Stories 2022 with a new Witch Trail created by VisitScotland.

New research by VisitScotland for the Year of Stories has revealed that visitors still yearn for that human connection while visiting an attraction, taking part in a tour, or exploring a destination in Scotland. Virtual and online experiences became the norm during two years of lockdowns, but the national tourism organisation has found that in-person […]

Here are some of the helpful tips if you are going on a sustainable road trip in Scotland.

Here are some of the food and drink experiences in Scotland that you should not miss.

Slow travel in Scotland is one of the trips that you should take this year because it is meant to change your life.

Scotland is calling louder than ever to all travellers as a place to enjoy world-class food and drink, events, films, history and culture.

Visit Scotland now and witness the country’s transformation post-COVID. Scotland is the place to enjoy world-class food and drink, events, films, history and culture.

VisitScotland is encouraging businesses to sign up to a new voucher scheme to help low income families, unpaid careers and disadvantaged young people who have been adversely affected by the pandemic

VisitScotland has launched a new national responsible tourism campaign with STV dubbed ‘I love it so I look after it

UK-wide industry standard and consumer mark to provide a ‘ring of confidence’ for tourism

VisitEngland and VisitScotland have launched a new guide to help tourism businesses become more dementia-friendly, to help improve sufferers quality of life and place themselves in a sector expected to be worth more than GBP23 billion within the next four years. The Dementia-Friendly Tourism Guide, launched in partnership with Alzheimer’s Society, supports tourism businesses in […]

The Isle of Skye has become the first region to offer an artificial intelligence information service for tourists. The creator of Donald from Skye has officially launched the tourist chatbot. Using world leading technology, Calum MacDonald has created a 24/7 live information service to answer any questions visitors to the Misty Isle might have. The […]

The second annual Scotland China Ready Tourism Conference is all ready to take off at Edinburgh’s Waldorf Astoria on 11 June, a serendipitous date which aligns with the one-year anniversary of the first-ever direct flight from Beijing to the Scottish capital. The event will bring together a salubrious set of high-profile China market experts, alongside […]

Expedia Group, one of the world’s largest online travel companies, has joined forces with VisitScotland to help drive travel demand in the country.