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Taking the Sea-Nic route! Boating holidays set sail for 2020

Taking the Sea-Nic route! Boating holidays set sail for 2020

Megha Paul

- November 28, 2020

New research has revealed a growing trend for 2020 – and one that is no longer exclusive to the UK’s wealthiest individuals – the boating holiday. Boat insurance specialist Insure4Boats found that nearly two-thirds of young professionals would consider staying on board a yacht, sailing boat or narrowboat this year. One in four families and couples would also be keen to try it out.

That’s according to a survey of 1,000 consumers, which was commissioned by the insurer after seeing a spike in searches for the term ‘boating holiday’. It found that Google searches for this term have increased by 28% over the past five years in the UK. When asked why they would consider a boating holiday, two-thirds of the survey’s respondents said they were looking for a more unusual experience this year, due to the upheaval caused by recent travel restrictions. A further 57% were simply bored of ‘normal’ accommodation.

Four in 10 respondents stated that they had always wanted to stay on board a boat but hadn’t got around to it. More than a quarter said they have a newfound appreciation for UK waterways since lockdown. Meanwhile, one in six – 17% – believe that holidaying on a boat would work out cheaper than a traditional hotel or other rented accommodation on land.

And it’s not just holidaymakers who are getting involved in the trend. Insure4Boats questioned 752 boat owners on the topic and found that one in 10 would be ‘very interested’ in listing their boat as accommodation on peer-to-peer rental sites such as AirBnB or Beds on Board. Both of these websites connect boat owners with guests and offer stays.

Amongst said boat owners, 34% stated that they would like to investigate the possibility of earning extra income from their boat. A further one in five said they’d like their boat to be used more often, rather than sitting empty.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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Taking the Sea-Nic route! Boating holidays set sail for 2020

Megha Paul

- November 28, 2020

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats