Thomas Cook India, and its group company, SOTC Travel, have launched the India Holiday Festival packed with special offers and discounts up to 50%. The India Holiday Festival extends until 6 August 2021, with bookings open across the companies’ omni-channel network of retail outlets, websites, virtual holiday stores and apps.

Thomas Cook India & SOTC’s Third Holiday Readiness Report (June 2021) reveals that over 69% of Indians are keen to resume travel in 2021 — with a sizeable 52% preferring domestic holidays. Thomas Cook India & SOTC’s India Holiday Festival has hence been conceptualised to accelerate domestic tourism demand/conversions with an extensive product range and attractive discounts.

Commenting on this, Rajeev Kale, president and country head of holidays, MICE, Visa in Thomas Cook (India) said: “India has such an incredible range of exciting locales and experiences waiting to be explored. And so we’ve created our unique India Holiday Festival as a special celebration – welcoming Indians to discover their own country. To sweeten the deal, we have great offers available for our customers – with up to 50% off on India holidays booked between July 28 – August 6, 2021.”