Tourism Cares is a charitable community in the travel and tourism industry that strives to unite travelers through giving.  Recently, they created a course specifically for travel sellers to address the demand for responsible travel, especially among millennials, families and the affluent.  The Good Travel Advisor specialist targets agents who want to know and learn about voluntourism, giving, and how to sell to those who prioritize philanthropy and community in their travel.

GTA specialists receive:

1. New knowledge for deepening client relationships — and attracting new ones
2. Tips and tools for you to use and to hand to clients
3. One year of continuing education and support
4. Tourism Cares promotion of advisors with consumers
5. 2 CTA/CTC continuing education units

The course covers the basics of advising travelers on good giving and volunteering. Some of what you’ll learn includes how to help clients find their cause and give back to the places they love; tips for choosing a volunteer service trip; guidance on orphanage tourism; donating effectively after a disaster; and marketing tactics for engaging current clients and driving sales.

This course is sponsored by major industry brands including AIG Travel, Fathom, Marriott International.

Agents interested in becoming a Good Travels Advisor should visit https://www.goodtravelsadvisor.org/catalog

Photography provided by TourismCares.org