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YOLO: Elderly are happy to travel abroad without a vaccine – survey

Kristin Mariano

- July 9, 2020

It seems that the elderly are braver than we thought. A survey conducted by Flavours Holidays has revealed that the silver generation is willing to travel amid the risk.

Results from the survey, which sampled 500 respondents from Flavours Holidays’ database took part, show that 62% would travel without a vaccine. Further results from the survey include:

  • 42% of those over 70 said they would take a holiday abroad within the next six months with 34% are likely to revisit somewhere they have been to before
  • 83% cited “flying” as the element of travel they find the most concerning, with financial worries being the element of least concern

Lorne Blythe, founder of Flavours Holidays, said: “A large proportion of our guests fall into the older age bracket and we appreciate that for many, travel may seem daunting right now. We have spent time understanding where the concerns are so we can adapt our offering to ensure we are ready to welcome guests of all ages back safely when the time is right for them.”

Flavours is helping guests navigate the return to travel, including guidance on insurance and outlining what to expect from the journey. ‘Flavours Flexible Promise’ offers further peace of mind, allowing guests to rebook within a 24-month period if they are unable to travel, or feel uncomfortable in doing so yet.

Responding to the demand for domestic travel, Flavours has also recently announced the addition of Staycations in Scotland to its offering including a Taster Week on the Fife Coast and a four-day Pilates, Mindfulness & Well-Being Staycation in Edinburgh. These join a selection of learning holidays across five Italian regions as well as Andalucia in Spain.

Perfect for those who aren’t ready to travel yet but still want an authentic learning experience, Flavours has also introduced online classes. Taught live by their talented teachers and reflecting the different Flavours experiences, the classes range from learning traditional Italian fare with Sicilian ‘Mama’ Carla Zanardi through to Flamenco dancing with Noemi Parra Martin, as well as mindfulness, photography, painting and language lessons.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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YOLO: Elderly are happy to travel abroad without a vaccine – survey

Kristin Mariano

- July 9, 2020

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats
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