LOADING

TDM NEWS EVENTS IWTA SERIES TDM

Travel Daily Media

Today Free Charge

Sign up today free of charge.

Join our global community of over 5 million travel and hospitality executives.

British Airways helps children fly high

British Airways helps children fly high

Megha Paul

- October 23, 2019

British Airways has announced that it will fund flying lessons for 200 students across the UK during 2020 to inspire them to reach for the skies. It follows a trial of the programme this year in partnership with The Air League Trust, when in celebration of its centenary, the airline funded lessons for students who would not normally be able to enjoy this experience at Booker Aviation Flying School in High Wycombe.

After the scheme’s success, for 2020, the airline has committed to fund 200 further flying lessons and will expand the opportunity across numerous flying schools throughout the UK, ensuring the initiative reaches an even broader range of young people.

Thousands of students applied via British Airways’ careers website for places on this year’s programme and the final 200 were chosen based on their passion and enthusiasm for flying, ensuring the opportunity was afforded to a diverse range of young people, including young women.

The airline has been recruiting female pilots for more than 30 years and the percentage of female flight crew at British Airways is currently more than 6%, almost double the national average. The lessons were designed to give the next generation of pilots a taste of life in the cockpit and show that these opportunities were within their reach.

Angela Williams, director of people at British Airways said: “We know the importance of introducing young people, especially young women, to aviation at an early age in order to inspire them to pursue a career in the cockpit and that’s why I’m thrilled we’re extending this ground-breaking flying initiative to youngsters up and down the UK in 2020.”

Alongside the flying lessons, this year British Airways hosted more young people on work experience than ever before with 600 students completing a week-long placement at British Airways across 25 departments.

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats

British Airways helps children fly high

Megha Paul

- October 23, 2019

No posts found.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats