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Tourism and Events Queensland’s (TEQ) trade resources website is a fantastic tool for travel trade partners who are looking to showcase the beauty and diversity of Queensland, Australia to their clients.
With an extensive range of resources, the website offers trade partners the ability to plan itineraries, access sales tools and learn about Queensland’s key products and experiences. The two main resources that travel trade partners can utilise to enhance their knowledge and expertise of the Queensland region are the itineraries and sales tools sections of the website.
Be inspired to create meaningful itineraries
One of the standout features of the TEQ trade resources website is the itinerary section. Here, travel trade partners can find a comprehensive list of itineraries that cater to different interests and preferences, such as wildlife, food and wine, adventure, and cultural experiences. These itineraries range from one day to several days, and they cover different regions of Queensland, including the Sunshine Coast, the Whitsundays, and Tropical North Queensland.
The itineraries are a useful resource for trade partners for two main reasons. Firstly, they can use them to showcase to their clients how much there is to do in a region. By highlighting the range of activities and experiences available, trade partners can demonstrate the value of a trip to Queensland and the different options that are available to their clients. This is particularly important for clients who may not be familiar with the area or may be unsure of what they want to do during their visit.
Secondly, the itineraries are a way for the trade partner to learn wayfinding around the region and gain a better understanding of what the region can offer. By following the itineraries, trade partners can become more familiar with the different areas of Queensland, the types of activities available, and the logistics of getting around the region. This knowledge can be invaluable when advising clients on their travel plans, and it can help to build trust and confidence in the trade partner’s expertise.
Get access to vast resources
Another key section of the TEQ trade resources website is the sales tools section. Here, travel trade partners can access a range of video content and factsheets that provide further education on Queensland’s key products and experiences. These resources cover a wide range of topics, from the Great Barrier Reef and the Outback to food and wine experiences and adventure activities.
The sales tools section is particularly useful for travel trade partners who are looking to upskill and improve their knowledge of Queensland. By accessing the video content and factsheets, trade partners can gain a deeper understanding of the different products and experiences that Queensland has to offer, and they can learn about the unique selling points of each. This knowledge can be crucial when it comes to selling Queensland to clients, as it helps to build confidence and trust in the trade partner’s knowledge and expertise.
In addition to the itineraries and sales tools, the TEQ trade resources website also offers a range of other resources that travel trade partners may find useful. These include market insights, training programs, and information on upcoming events and trade shows. By accessing these resources, trade partners can stay up to date with the latest developments in the Queensland tourism industry, and they can connect with other trade partners and industry stakeholders.
The TEQ trade resources website is a valuable resource for travel trade partners who are looking to showcase the beauty and diversity of Queensland to their clients. With its comprehensive range of itineraries, sales tools, and other resources, the website offers trade partners the knowledge and expertise they need to sell Queensland effectively. Whether you’re a seasoned travel trade partner or just starting out, the TEQ trade resources website is a must-visit resource for anyone looking to promote Queensland as a travel destination. For the latest in Queensland news curated for trade partners, subscribe to the travel newsletter.
