The World Travel & Tourism Council (WTTC) unveiled the first exciting news regarding its 20th Global Summit this year, in Cancun, Quintana Roo. The summit will feature the participation of high-level leaders within the travel and tourism sector, including Chris Nassetta, president and CEO of Hilton; Alex Zozaya, president of Apple Leisure Group; Kim Day, CEO of Denver Airport and Richard Fain, president and CEO of Royal Caribbean Cruises.

The event will take place at the Moon Palace Convention Centre. Over the next several weeks, WTTC will be celebrating its 30th anniversary while also preparing for the summit. The theme for this year’s summit, ‘Making a Lasting Difference’, will encourage delegates to discuss approaching the world differently, recognising that what has got us to this point, will not work to tackle global challenges and incite positive change for the future.

“We are very proud to be able to attract this prestigious global event to Quintana Roo, which will focus the attention of the global tourism leaders towards Cancun and Quintana Roo, as well as the whole country,” said Carlos Joaquin Gonzalez, governor of the state of Quintana Roo.

Gloria Guevara, president and CEO of WTTC said: “The event will benefit and showcase not only Quintana Roo, but Mexico, and the whole region including US, Canada, Latin America and the Caribbean. Cancun is a global icon and I feel honoured to host the most important event of the year in my home country.”