Google, the World Travel and Tourism Council, Morgan Stanley and the Global Sustainability Tourism Council will take the top billing at this month’s MarketHub Europe by Hotelbeds as the tourism industry comes together to discuss the future of travel. 

Held at the nhow Amsterdam RAI from 28-31 March 2023, the event will bring together more than 400 key decision-makers and influencers from the global tourism industry to analyse the latest travel trends and forecast who the traveller of tomorrow will be, and how we can ensure travel is more sustainable for all.

The event, returning after a three-year hiatus, will feature keynote speeches and panel discussions focused on the MarketHub’s central theme of “Where next?”, discussing the issues that define our industry – from data and technology to how we successfully deliver connected trips. Hotelbeds will also be joined by executives from Forward Keys, Bitstamp, Billio.io, and Telefónica Innovation, all of whom will bring rich data and insights to the forum.

“We are delighted to be welcoming guest speakers from some of the leading providers in our sector whose many years of experience enable them to predict where our industry will go next,” said Carlos Muñoz Capllonch, Chief Commercial Officer at Hotelbeds. “Sustainability continues to drive travel choices and we’ll also learn about emerging trends. I’m grateful to our sponsors for making MarketHub Europe possible – it promises to be an insightful event.”

Confirmed platinum sponsors include NH Hotel Group (part of Minor), Discover Puerto Rico, Accor, Disney Destinations, Cullinan Belek, Clermont Hotel Group, HotelRunner, Rixos Hotels, and Experience Kissimmee. In addition to the conference programme, there is also a trade show arena and significant networking opportunities.

MarketHub Europe is an invitation-only event attended by the most important Hotelbeds partners from all the key source markets of Europe, the Middle East and Africa.