CWT, the business-to-business-for-employees (B2B4E) travel management platform, announced the appointment of Michelle McKinney Frymire as chief executive officer (CEO) with effect from 1 May 2021. Incumbent Kurt Ekert will be stepping down and will take on the role of senior advisor to the company.

Michelle joined CWT in 2019 and has over 20 years’ travel industry experience. Her leadership has spanned a broad range of functions with notable leadership roles as the CFO at Starwood Vacation Ownership and Delta Technology (a division of Delta Airlines), as well as Continental Airlines and Delta Air Lines. In addition, she held senior executive positions at several private equity portfolio companies where she led strategy, technology, HR, corporate development and finance. Michelle currently serves on the Board of Directors for Family Gateway in Dallas, Texas and was appointed CWT’s president for strategy and transformation and chief financial officer in October 2020.

“I am delighted to welcome Michelle to the role of leading our company into the next phase of our development, building on the successes of recent years, and continuing to push us into achieving our true potential,” said Rick Gage, chair of CWT’s parent company, CTII Holdings, Inc.