The B2B luxury specialist brand of dnata Travel Group UK, Pure Luxury, have revealed enhancements to their proposition, introducing a complimentary return UK chauffeur service with Blacklane.

With Blacklane transfers, comfort is guaranteed in their fleet of luxury vehicles and peace of mind assured, as the dedicated chauffeur will track the clients’ flight and adjust for any delays outside of their control. On return, their chauffeur will be waiting to collect customers from arrivals to transport them home. In addition to complimentary return UK chauffeur service, Pure Luxury bookings are complemented by airport lounge passes and a dedicated concierge service.

Once customers have chosen their dream luxury escape, Pure Luxury’s concierge team are on hand and ready to help make their stay truly personalised and eminently memorable. The expert team are perfectly positioned to add on spa treatments, make dinner reservations, book an excursion or make that big occasion extra special. Of course, this is just the start of how the Pure Luxury team can arrange bespoke touches for their luxury clients and the team can work to their exact requirements – no request too big or small.

Mark Henderson, Head of Specialist Product shared, “At Pure Luxury, we know it is the personal service and expertise that sets a luxury booking apart and we are always evaluating the benefits we offer to agents and their clients. From start to finish we provide best-in-class service including elevated benefits for agents’ customers and industry leading expertise, rewards and incentive schemes for our valued agent partners.”

Pure Luxury pride themselves on having a dedicated team of Luxury Travel Ambassadors, specialists in extraordinary service with over 240 years combined experience in travel, alongside an unbeatable curated, impressive portfolio of ultra-luxury hotels, resorts and experiences.