The Vietnamese government is moving ahead with plans to develop Danang’s Son Tra Peninsula into a national-level tourism area by 2025.

Danang Today reports that the country’s Prime Minister, Nguyen Xuan Phuc, has personally approved the proposal to turn the area into a high-end holiday and eco-tourism centre for the central coast region.

In a recent interview with the newspaper, the deputy director of the local Department of Tourism, Tran Chi Cuong, remarked that the master plan will help the city achieve its target of welcoming 4.6 million visitors by 2030 and creating approximately 2,800 local tourism jobs.

The newly-approved plan is focused on sustainable development, and is committed to conserving the biological diversity of the Son Tra Nature Reserve. Priority will be given to protecting local flora and fauna, including endangered species such as the red-shanked douc langur.

Efforts will be made to attract domestic and overseas investment in products, particularly those associated with spiritual and ecological tourism, adventure sports and beach holidays.