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WebBeds and Webjet B2C demerge

WebBeds and Webjet B2C demerge

Kanchan Nath

- July 4, 2024

Webjet Limited (Company) continues to progress the potential separation of its two leading travel divisions, WebBeds and Webjet B2C, via a demerger. 

Further to the Company’s announcement on 22 May 2024, the decision to separate the divisions reflects two distinct  operating profiles, competitive landscapes, and diverging growth opportunities. The separation is expected to  strengthen both businesses’ ability to respond to the continuously evolving travel industry, streamline capital  allocation decisions and build long-term value for shareholders.

Transaction structure 

The demerger, if pursued, will be implemented via a demerger of Webjet B2C and will be effected by way of an in specie dividend and capital reduction. Webjet Limited shareholders will receive one Webjet B2C share for every  Webjet Limited share held on the applicable record date. Shareholders will also retain their shareholding in Webjet  Limited. Post-demerger, Webjet Limited (Webjet B2B) will not retain a shareholding in Webjet B2C and is expected  to be renamed to align with its ownership of the global bedbanks business, WebBeds.

Upon demerger, Webjet B2C will be listed on the Australian Securities Exchange (ASX) alongside Webjet B2B,  creating two standalone ASX-listed companies with leadership positions in their respective industries.

Webjet B2C leadership 

The Company is pleased to announce the appointment of Katrina Barry as CEO of Webjet B2C. Katrina is an  experienced technology executive who has held a range of executive roles including most recently as Global CEO of  me&u from 2022 to 2024 and prior roles including Managing Director of Contiki Holidays and Trafalgar Tours across  Australasia from 2014 to 2022. In her early career, Katrina was a lawyer before joining McKinsey & Company as a  management consultant, working with Fortune 500 and ASX100 companies in retail, telecommunications, FMCG and  financial services.

In addition to her extensive executive experience, Katrina also has a unique understanding of Webjet B2C given her  position as a Non-Executive Director of the Company since 2022.

Katrina will commence in her new role today, 24 June 2024 and as such, has stepped down from the Webjet Limited  Board effective immediately.

Webjet Limited Managing Director John Guscic said:“Katrina brings a wealth of knowledge and experience to our Company. I am confident that she will bring  considerable value to Webjet B2C and we are excited to see the Webjet B2C business reach new heights  under her leadership.”

Webjet Limited Chair Roger Sharp said: “Katrina has been a valuable member of the Board and we thank her for her contribution. Under Katrina’s  leadership, supported by the existing Webjet B2C management team, we are confident that Webjet B2C will  thrive as a standalone company.”

Supporting Katrina will be Layton Shannos as CFO for Webjet B2C. Layton brings over a decade of leadership  experience across a range of senior finance and corporate roles in the Webjet OTA business, including most recently  as CFO of Webjet OTA.

If the demerger is pursued, it is expected that Don Clarke will be appointed as Chair of Webjet B2C, and Brad Holman  and Shelley Beasley will be appointed as Non-Executive Directors. Don will remain a Director of the Company until  completion of the demerger, at which time Don will step down from the Company’s Board. Brad will continue to  remain a Director of Webjet B2B and Shelley will continue in her role as Global COO of Webjet B2B post-demerger.

Don Clarke has been a member of the Webjet Limited Board since 2008 and is currently Deputy Chair. Don brings  over 30 years of extensive commercial law and business experience and is currently also a Non-Executive Director of  ASX-listed Zoono Group, as well as a Director of several other unlisted companies.

Brad Holman has been a member of the Webjet Limited Board since 2014. Brad brings over 20 years of experience  working in and providing services to the travel industry, in addition to significant directorship experience, currently  serving as Executive Director of ATI Business Group.

Shelley Beasley has been a senior member of the Webjet Limited management team since 2011. Shelley brings over  30 years of global experience across a diverse range of companies in the travel and travel technology industry across  multiple geographies.

 

 

 

 

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

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WebBeds and Webjet B2C demerge

Kanchan Nath

- July 4, 2024

No posts found.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats